Branding when we are starting out in business most of us think website, colors, and fonts. As people and businesses more of us are working for ourselves and becoming brands. What is this doing to our humanity? We also get into the hot topic of integrity and authenticity in the online education space. We talked selling without losing integrity or making false promises and the courage behind showing up truly as we are. So who it the special guest in todays episode? Aside from her fridge full of colorful LaCroix Rachael is a creative director and brand strategist for businesses that burn the rulebook. When she’s not helping brands set fire to the box instead of thinking inside it, she writes about the intersection of branding, pop culture, tech, and identity. Rachael is also a stand-up comedian and hosts a business comedy show, Awkward Marketing, using sketch and storytelling to teach about entrepreneurship in the Internet age. I’m a huge fan of her show you can check it out at RachaelKayAlbers.com Thankful to rachael for having a candid conversation to agree to disagree in this topic and a Queen at being herself. — Send in a voice message: https://anchor.fm/beautybusinessmind/message
